Unity Technology Acquires Finland’s Applifier

Unity Technology Acquires Finland’s Applifier

Unity acquires Finland’s Applifier, the maker of the Everyplay platform for sharing videos of mobile gameplay.

The acquisition enables Unity, the creator of the popular Unity 3D game development tools, to expand the community-oriented services it can offer to both developers and gamers.

Everyplay gives developers a way to acquire new players and increase retention for free. Players can record, share, and discuss their great moments in gameplay. The service has 6 million registered users and is adding more than 1 million new players a month, and they are sharing millions of replays from hundreds of games on iOS and Android. Everyplay will continue to offer its software development kits outside of Unity products.
Scede are delighted to be partnering Unity Technology Finland with the expansion of their Product and Engineering teams in Helsinki.